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Chris Gerbig

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Chris Gerbig, Co-Founder and President of Pink Lily

As a self-proclaimed business and finance nerd, Chris Gerbig’s professional journey started as you might expect. He earned a Bachelor of Science in finance from Western Kentucky University, then spent nearly a decade in personal finance and banking, corporate finance, and global supply chain management for companies that include Bank of America, Fruit of the Loom, and Dollar General Corporation.
But he became tired of corporate America, wanting more time with his family and fewer hours spent in a cubicle. Simultaneously, as he and his wife, Tori, began selling items on online marketplaces to pay off student loans, inspiration struck, and they decided to take a risk. In 2014, the two founded Pink Lily to bring women an ever-changing assortment of apparel, footwear, and accessories, and the lifestyle brand quickly became one of the fastest-growing online retailers in America.
In the years since, Pink Lily has continued to bring fashion, positivity, and community to its customers as a family-owned and family-run business. As president, Chris is responsible for finance/accounting, recruiting, IT, operations, supply chain, and legal.
Even while working full-time at Pink Lily, Chris also completed his MBA at Tennessee Technological University, graduating magna cum laude. During this time, he also launched a successful real estate investment firm, [need name].
Chris is most proud of profitably growing a side hustle into a mega lifestyle brand without any outside funding or investments. To date, Pink Lily has sold over $200,000,000 worth of products online, and Chris has invested in and managed over 120,000 square feet of real estate. These accomplishments have earned him a spot on the Inc. 5000 list three times.
Chris has a wealth of experience, education, and real-life knowledge that he loves to share with other aspiring entrepreneurs. He has written multiple articles for Forbes’s Business Development Council. He is open to speaking engagements as well on business and entrepreneurship topics such as e-commerce, startups, finance, technology, and real estate.